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Archive for October 2009

Does your email get the reader’s attention?

Tuesday, October 20th, 2009
Microsoft Office Outlook

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I decided to take a weekend off and not turn on my computer.  I knew however on my return that my inbox would cause me to second guess that decision.  On opening my Outlook I found over 200 messages.  At least I have categories and rules in place to keep it manageable when I decide to do something crazy like this.  So I wanted to share some tips

with you that get emails opened and responded to before others.  It has everything to do with the subject line.

First rule of thumb, always include a subject line
.  If an email does not include one most time these go to my junk folder and stay there until I get to them which could be hours if not days.

Second, indicate if you need an action
.  Now please take note here that just because you mark it as a high priority I do not necessarily take that into consideration.  An example of a good subject line for an action item is “New Marketing Plan – Response requested within two days”.  When I look at this item I know exactly what you are including and that you
need my opinion or input immediately.

Third, be specific.  If you are sending me meeting notes a great subject line would be “Action Plan Meeting Notes, 10/15/2009”.  These will get my attention because I know what is included in the email.  It is also helpful because I use the drag and drop method to add items to my to-do list and calendar and this saves me time when reviewing my scheduling options for the week.

And finally, include action verbs for items that need attention but are not necessarily high priority.  A good example here would be “Join me for an important webinar on social media”.  These are items that I look at and then drag and drop to my schedule or to-do list.

Another good rule of thumb when adding attachments is to be specific in the file name.  I use the search and save as features for my attachments so when you name a file “Notes” it will get lost in the shuffle as opposed to “Conference Call 10/15/2009 Notes”.

I hope these simple tips will help you get your emails noticed and responded to in a timely manner.  It is also helpful because if your contacts see the system you have and the results that you get they are more likely to employ the same practices.

Do you use effective subject lines?

All the Best,
Lee Drozak ~ My Office Assistant

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Sue L Canfield recently released her book, The Commonsense Virtual Assistant – Becoming an Entrepreneur, Not an Employee. Today, she’s stopped by my blog.

I met Sue through Virtual Assistant Forums and  love the advice that she shares with so many others.  This is where I first heard of Sue’s book to help aspiring virtual assistants.  Sue asked for tips from the members and mine were chosen as My Office Assistant is mentioned in her book.  That however is not the reason that I am hosting Sue on my blog today.  I am doing that because she is a true professional who is willing to share her knowledge as well as ups and downs of small business with aspiring virtual assistants.  So let’s find out a little about Sue and The Commonsense Virtual Assistant – Becoming an Entrepreneur, Not an Employee.

Why did you write this book?

My husband, Joel D Canfield, and I co-authored the book to help newer and aspiring virtual assistants understand what it takes to run a successful business. Over the last two years, I found that many newer and aspiring virtual assistants were asking for and following my advice on how to run their business. Though they had the skills to be a virtual assistant, many had no idea how to run a business, write a business or marketing plan, how to market, and other basic business skills. Since my husband had already written a book for small business owners on how to be the best foundation for their business, we decided to add to the material and focus on the virtual assistant industry in our new book.

Tell me about yourself

I’ve worked as an administrative assistant for over 25 years and began my virtual assistant business in 2005 before I even knew there was such a thing. This past year I added virtual assistant coaching to my services to help newer virtual assistants succeed in their businesses. My husband and I work together from home along with our five-year old daughter in Roseville, California.

What qualifies you to write this book?

Joel and I have more than 50 years of combined experience supporting and operating small businesses. My success as a virtual assistant is in large part due to the advice I received from Joel. Our success in our businesses provides testimony to our qualifications.

What is the book about?

The book helps virtual assistants to understand that they are now business owners, entrepreneurs, no longer employees. Successful business owners need good business sense and a good understanding of what it takes to run a successful business. The book provides basic, commonsense information every entrepreneur needs to know along with advice specific to virtual assistants.

What do you want the readers to get out of the book?

The most important concept I would like my readers to understand is that they are now business owners and what that means. After reading the book, readers will have a clear understanding of how to set rates, manage their time, and market their business.

How can the readers contact you if they want further information?

Joel and I can be reached toll-free at 877.771.7746 or by email at Contact@BizBa6.com. They can also visit our website athttp://www.bizba6.com.

How much does your book cost?
$19.95.

Where can the readers purchase your e-book?
They can visit our website at www.bizba6.com.

Sue, thank you for stopping by my blog.
You are very welcome. Thank you for having me.

About the Authors:

Joel and Sue have more than 50 years of combined experience supporting and operating small businesses. They operate BizBa6 Small Business Support Services and love not only their work but the life it allows them to live. This book (Joel’s third business book, Sue’s first) shares how they think about business–it’s a ‘why to’, not a ‘how-to’ because it focuses on how people think and what they want–not just your clients, but you, too.

Book Summary:

So, you want to be a virtual assistant. The virtual assistant industry is growing rapidly. Just about anyone can say they are a virtual assistant. You have a computer, internet access, and the desire to work from home. Voila! You’re a virtual assistant. But is that enough to succeed as a virtual assistant? Do you have what it takes to run a business? Yes, a virtual assistant is a business owner. Successful business owners need to have good business sense. As a business owner, you, the virtual assistant, need to understand what it takes to run a business. Pick up your copy for $19.95 at http://www.bizba6.com.

All the best to Sue and all the aspiring Virtual Assistants,

Lee Drozak ~ My Office Assistant

Tips for speaking to a crowd

Thursday, October 8th, 2009

I recently was at a function where they had a speaker who I was anxious to hear from.  Now the crowd was small (about 20) so there was no microphone or audio equipment.  When they started to speak, yes you guessed it, I could not hear a word.  The speaker was talking so low that I could not hear any of their message.  I did get a very nice handout that was prepared to go along with the speech but little good that did me since I had no idea what was being said.  And I don’t think I was alone since there seemed to be many confused faces and side conversations going on.

While I am not one to criticize I can offer you as the speaker this advice.  I would love to hear what you have to say but you need to speak up.  Next time you are scheduled to speak you should check to see if there is audio equipment and if not make sure your volume is enough that no one has to strain.  Ask a friend of acquaintance to sit in the last row and test it out.  Make sure your message is clear and your voice is loud and concise.

You put much time into your presentation so why not make sure that the room can hear your message.

All the best,

Lee Drozak ~ My Office Assistant

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