What is a Joint Partnership?

Working together

According to Merriam-Webster.com, a joint venture is, “A partnership between two or more companies that work jointly for a specific period of time.” For small business owners this can mean working with other businesses to fill in the gaps or to enhance your offerings. Many people think of a joint venture as partnering on complementing products or list building activities, however, a partnership can also be working with something to take your business to the next level. For many, you will find that virtual assistance falls into this category. Working with a virtual assistant is more about making an investment [...]

WordPress Roles – Giving Access to the Right People

When you want to launch an online community of your own that allows multiple contributor options, you can do so by utilizing WordPress and plugins that are available for the CMS (content management system) as well. WordPress is a free CMS that provides an entire platform for both individuals and businesses looking to grow a website with ease and without having to know all of the aspects of programming and coding that are traditionally required. Using WordPress roles is ideal if you want to go beyond providing to a subscriber and you are looking for ways to incorporate new contributors and authors to your [...]

Is Your Website Stuck In The 80’s?

Stuck in the 80s

Technology is evolving rapidly. So is the Internet. Web design has to adapt to new standards. Most successful websites are the ones that are constantly reinventing themselves by adopting the best practices in the industry. If you are a business owner, having a website is perhaps the single most powerful marketing strategy that you could take advantage of. If you already own one, it is time to ascertain if it is serving its purpose. If your website is more than 2 years old, chances are that it has been built using old technology. Yes, that is how fast-paced the World [...]

Could Your Business Use a Mentor?

small and tall business people

In business it does not matter how much experience you have, as things can happen that put you at a loss of what to do. With so much at stake, it would be very beneficial for your business to have a mentor. With their ability to listen, they can make a great sounding board for you and can help you to figure out the best steps for your business to take. The first thing to realize is that there is nothing wrong with asking for help. This advisor will have experience with managing a business and will understand and respect [...]

Easy Tips to Attract More Clients

using a business mentor

When you become a business owner, one of the most critical parts or your success will depend on how many new customers you can attract. Figuring out how to attract customers can be tricky when you are just getting started in business. Here are a few easy tips to put in practice if you want to attract more clients for your business. Offer Referral Bonuses One of the best ways that you can get new clients is to reward your existing clients for making referrals. If you let your customers know that there is a referral bonus in place for [...]

Overcoming the Fear of Success

head in the sand

The fear of success can subconsciously paralyze a business owner from reaching stated goals, according to psychologists who study the phenomenon. These entrepreneurs might not believe they deserve success and unknowingly sabotage their chance of reaching success. The idea of increased responsibility might reveal weaknesses they don’t want to face and expose their limitations. The concept of success produces anxiety in some business owners because excitement and fear create similar physiological reactions by the body’s central nervous system. Entrepreneurs who concentrate on success see the big picture in spite of setbacks that occur along the way. They view mistakes as [...]

Top Tips For Keeping Your Website Secure

Website Protector

Keeping your website secure is key if you collect data from customers or use your website to store important company information. If hackers access any of your files they can steal credit card numbers, disable your site from displaying or use your company’s secrets for their own personal gain. Maintaining website security is simple if you develop a cohesive plan of action. A handful of security tools are all you need if they work cohesively together. The same basic tools work for websites of all sizes, but e-commerce sites that store customer information will need some extra layers of security. [...]

Easy Tips for Keeping Your Computer Hacker Free

protecting your computer

When you reach out to the Internet to market or grow your business, you are opening yourself up to hackers. The notion that a hacker can get into your computer and steal all of your information is a very real threat. But there are simple things that you can do to make sure that hackers stay out of your computer. Use Secure Websites for Transactions Website security is a primary concern for online vendors, and that is why it has become safer to do online transactions. As long as you are doing your transaction on a website that has an [...]

Using Dropbox to Sync My Computers

If you have not heard about Dropbox then you are missing out on one fabulous file sharing application. Why all the buzz? Dropbox is simple to use and with 2Gb of free storage, pretty affordable too.  If you think 2Gb is awesome, you also  have the chance to get even more free storage by completing the tutorial and also by inviting friends.  Also, adding files is as simple as drag and drop to the folder. I won’t go into the how it works or the many other benefits, you can find that at the Dropbox site. My Case Study I [...]